Video continues to dominate the web. There are endless amounts of videos uploaded everyday. However, not all videos can be created in the viewers native language so a lot of video is left unseen by users. Additionally, hearing impaired viewers get almost no benefit from video that relies heavily on audio to present its message. Amara is an easy way to caption and translate existing videos.
Through the Amara service, users can type out the dialogue to create clear, readable subtitles for videos. The process is 3-part. First a video URL is pasted into the Amara input box, then the video speech is typed out to create the subtitle boxes. Finally, if necessary, the subtitles are synced to the video and Amara provides an embed code for users to use on their websites, blogs or wherever.
Amara videos with subtitles are also capable of being translated by other users. Now, instead of language being a barrier it can become an opportunity to expand an audience. Content creators are very aware that their viewers don’t all speak the same native language, by using Amara subtitles and translations webmasters can reach a more global community and boost their overall relevance on the web.
Amara supports videos from popular services such as YouTube and others and many video formats (MP4, theora, and others). Amara is supported by Mozilla, the makers of Firefox, as well as other foundations who believe in the accessibility of video for all. Those who believe in the project and want to help contribute can volunteer to translate and caption existing videos.
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