Millions of hours of video are watched everyday. All that video has to originate from somewhere and if you’re the video creator, then it’s important to let viewers know you created it. Along comes Viewbix with some interactive help.
Interaction and Apps
Creating videos takes a certain amount of creativity and a decent amount of time to get it just right. Along the way, many video creators work hard to add link and contact information to the video in order to prompt viewer interaction. The problem with that method is that viewers have to take the initiative and navigate to URLs via the address bar. Sites like YouTube make that problem go away with link adding capabilities, but for content creators more is needed.
Viewbix allows for much more than simple links and text. Through an interactive menu of options, Viewbix can add video details, maps, sharing options and a bunch of other apps for use with videos. The apps list is long, but some of the offerings include Aweber, Skype, eBay, Picasa, RSS feeds, Slideshare and many others.
Call to Action
The only thing more important that making sure your video is shared everywhere is the call to action. The video has already done the work of grabbing attention and engaging the viewer. With Viewbix, content creators can introduce a call to action as well. Calls to action could include encouraging users to visit a website, donate to a charity or join an event.
Whatever the call to action is, your video becomes more than just a moment to watch but also a chance to get viewers involved.
Viewbix offers three plans. The Basic plan is free and full featured with limited App availability. The Pro plan is $19.95/month and offers greater App availability along with branding and analytics. The final plan, Enterprise, is focused around customization which is more geared towards enterprise usage, hence the name.
Video is already the easiest way to engage an audience, with the addition of Viewbix options and apps the videos turn interactive. The concept is sound and could be the biggest thing to hit video since YouTube. Currently Viewbix works with YouTube, Vimeo and Facebook videos. Marketers should definitely be looking at Viewbix. For others, if your videos are meant to be promotional, then you need to integrate Viewbix into the mix.
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